Concourse Usage: 2016

To help you interpret the Concourse Usage Report for your organization we've put together some aggregate statistics and commentary regarding the usage of Concourse across our entire network. The following covers the 2016 calendar year.
 
 
Audience
 
Overview: Peak usage is typically seen on Mondays. With the exception of holidays and non-Monday semester start dates, Monday usage averages 22% of the weekly total, but can be as high as 30%. Some institutions, particularly ones with large online populations, saw a limited drop-off following the first week of class, in the order of 80% of peak usage in week two and a steady-state of between 60% and 70% in the weeks after. However most institutions experienced a sharper drop-off to 40-50% by the second week, trending towards 15-20% of peak usage in the following weeks after semester start.

Country/Regions: Concourse was accessed by users in over 200 countries and territories throughout the world. However, for many schools, the vast majority of usage is within a single country. Just under 90% of traffic is within the United States.
 
Devices: 84% percent of users visited Concourse through their desktops, 13% mobile, and 3% tablet. Contrary to popular belief, online courses did not necessarily mean more mobile usage. Frankly it's the opposite, as we suspect those using a host of online tools to work throughout their classes prefer doing so on a large screen. There was a 2-3% increase in the mobile and tablet usage percentage terms progress.
 
Operating Systems: Windows still leads with over 61% of users. However, an average of 23% of users accessed Concourse using a Mac (up to 40% of users for some clients), plus another 11% for iOS. Interestingly, there was even a sprinkling of users on Xbox, Nintendo Wii, and PlayStation. Syllabi and Super Mario?
 
Browsers/Versions: Chrome led, and continues to gain, with 46%. Unsurprisingly, we also saw a strong correlation between browser and OS. Mac users were evenly split between Safari and Chrome plus Firefox, Windows users preferred Chrome over Internet Explorer almost 3 to 1. IE 9 and below now accounts less than 0.74% of users. IE 10 adds another 0.99%. Edge rapidly grew from 72% of all IE users to 95% throughout 2016.
 
Acquisition
 
Sources: Over 82% of users accessed Concourse via the LMS, with over 80% of this subset coming from Apidapter. Others sources included direct traffic (visiting the site not starting at another page, email, etc.) and searches from Google. Almost a thousand users shared their syllabi on Facebook, reddit, and Twitter.
 
Referrals: Apidapter is the leading referrer. Such traffic tells us the popularity of each LTI consumer. Session volume is highly dependent upon the scale of your institution and the purpose and configuration of each integration point, but we can share that a number of adapters exceeded 200k hits over the past year.

Behavior
 
Syllabus Views and Time: The syllabus view was the most-visited page, at an average of 73.0% of all views. This is a notable increase since last year as more and more clients are integrating with their LMS and utilizing Concourse more fully. Syllabus view percents can still vary though by client; in some cases to as high as 95% or as low as 40%. The three next most popular pages included Search (12.6%), Index [Dashboard] (3.4%), and Edit Syllabus (2.6%). The average time for viewing a syllabus was 205 seconds, though this too varied significantly by the week of semester and day of week. Time viewing a syllabus could exceed five minutes on first days of classes and and fall to below one minute on Saturdays well into a term. As if students don't have anything better to do...
 
Events: The vast majority of changes to syllabi were item edits and additions. Both were significantly higher in beginning two weeks of the term. Edits to the Schedule item accounted for 30% of changes.
 
 
Other Notes
 
This information does not include users who have not enabled JavaScript, those who use AdBlockers, or disable Google Analytics. Our best estimate is that this segment of users may be as high as 8%.
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